click-through

click-through ▶noun Computing the action or facility of following a hypertext link to a particular website, esp. a commercial one. the site allows click-through to the entire book. these reports reveal which of the ads are receiving the most click-throughs. [ as modifier ] : click-through banners. click-through revenue generated by pop-up ads. the website offers quick click-through listings. • (also click rate, click-through rate ) the ratio of clicks that an Internet advertisement receives to page views of the advertisement.

click-through

click-through ▶noun [ mass noun ] Computing the action or facility of following a hypertext link to a particular website, especially a commercial one: the site allows click-through to the entire book | [ count noun ] : these reports reveal which of the ads are receiving the most click-throughs | [ as modifier ] : click-through banners. click-through revenue generated by pop-up ads. the website offers quick click-through listings. • (also click rate, click-through rate ) the proportion of visitors to a web page who follow a hypertext link to a particular site. advertisers love high click-through. the average click-through rate is only about 6 percent.